{"id":7678,"date":"2026-02-13T11:00:36","date_gmt":"2026-02-13T10:00:36","guid":{"rendered":"https:\/\/1ai.cz\/ainovinky\/digifest-2025-lame-rekordy-7-500-navstevniku-hleda-cestu-v-dzungli-umele-inteligence\/"},"modified":"2026-02-13T11:00:36","modified_gmt":"2026-02-13T10:00:36","slug":"digifest-2025-lame-rekordy-7-500-navstevniku-hleda-cestu-v-dzungli-umele-inteligence","status":"publish","type":"post","link":"https:\/\/1ai.cz\/ainovinky\/digifest-2025-lame-rekordy-7-500-navstevniku-hleda-cestu-v-dzungli-umele-inteligence\/","title":{"rendered":"Digifest 2025 l\u00e1me rekordy: 7 500 n\u00e1v\u0161t\u011bvn\u00edk\u016f hled\u00e1 cestu v d\u017eungli um\u011bl\u00e9 inteligence"},"content":{"rendered":"

T\u00e9m\u011b\u0159 7 500 prodan\u00fdch vstupenek \u2013 \u010d\u00edslo, kter\u00e9 organiz\u00e1to\u0159i 4. ro\u010dn\u00edku Digifestu 2025 ne\u010dekali ani v nejoptimisti\u010dt\u011bj\u0161\u00edch sc\u00e9n\u00e1\u0159\u00edch.<\/strong> „Kdy\u017e jsme v roce 2022 d\u011blali prvn\u00ed ro\u010dn\u00edk, m\u011bli jsme 2 000 lid\u00ed a u\u017e to bylo nad o\u010dek\u00e1v\u00e1n\u00ed,“ vzpom\u00edn\u00e1 Tom\u00e1\u0161 Wiesner, CEO D\u00e1v\u00e1me a jeden z hlavn\u00edch organiz\u00e1tor\u016f akce zam\u011b\u0159en\u00e9 na digitalizaci a AI pro b\u011b\u017en\u00e9 firmy. „Te\u010f je to skoro \u010dty\u0159n\u00e1sobek. A v\u00edte co? Mysl\u00edm, \u017ee v\u00edm pro\u010d.“<\/p>\n

D\u017eungle, kter\u00e1 roste rychleji ne\u017e dok\u00e1\u017eeme mapovat<\/h2>\n

Wiesner m\u00e1 pro sou\u010dasn\u00fd stav AI trhu v\u00fdsti\u017en\u00e9 p\u0159irovn\u00e1n\u00ed: d\u017eungle. „Dva m\u011bs\u00edce po prvn\u00edm Digifestu v roce 2022 OpenAI vypustilo ChatGPT-3.5 pro ve\u0159ejnost. U\u017e tehdy to byla d\u017eungle aplikac\u00ed a byznysu kolem toho. Ale za t\u0159i roky? Ten v\u00fdvoj se posunul tak dramaticky, \u017ee firmy mus\u00ed b\u00fdt je\u0161t\u011b v\u00edc ztracen\u00e9 ne\u017e d\u0159\u00edv.“<\/p>\n

Pr\u00e1v\u011b proto Digifest l\u00e1me rekordy. Nen\u00ed to klasick\u00fd e-commerce veletrh \u2013 t\u011bch je v \u010cesku dost. Jde o m\u00edsto, kde se p\u0159es 40 firem prezentuje s \u0159e\u0161en\u00edmi pro sales, marketing, operations, finance i HR. „Chceme uk\u00e1zat b\u011b\u017en\u00fdm firm\u00e1m, jak digitalizovat procesy, automatizovat rutinu a zapojit AI tam, kde to d\u00e1v\u00e1 smysl,“ vysv\u011btluje Wiesner.<\/p>\n

AI vs. automatizace: Z\u00e1m\u011bna, kter\u00e1 stoj\u00ed miliony<\/h2>\n

P\u0159ekvapiv\u00fd poznatek? V\u011bt\u0161ina firem vlastn\u011b nepot\u0159ebuje AI \u2013 alespo\u0148 ne hned. „Spousta lid\u00ed \u0159\u00edk\u00e1, \u017ee cht\u011bj\u00ed AI, ale kdy\u017e se s nimi bav\u00edme, zjist\u00edme, \u017ee ve skute\u010dnosti pot\u0159ebuj\u00ed jen sofistikovan\u011bj\u0161\u00ed automatizaci,“ p\u0159izn\u00e1v\u00e1 Wiesner s \u00fasm\u011bvem.<\/p>\n

P\u0159\u00edklad? Digifest s\u00e1m. Registrace \u00fa\u010dastn\u00edk\u016f, zas\u00edl\u00e1n\u00ed p\u0159ipom\u00ednek e-mailem i SMS, cel\u00fd workflow \u2013 to v\u0161e b\u011b\u017e\u00ed p\u0159es automatiza\u010dn\u00ed n\u00e1stroj Make. „To nen\u00ed AI. To je chytr\u00e1 automatizace. Ale lidi to \u010dasto zam\u011b\u0148uj\u00ed.“<\/p>\n

Marketing akce? Tam u\u017e AI zas\u00e1hla naplno. „Zna\u010dn\u00e1 \u010d\u00e1st propagace, reklam, webov\u00e9ho obsahu vznikla s pomoc\u00ed AI. Pou\u017e\u00edv\u00e1me Gemini od Googlu, v\u0161ichni ve firm\u011b maj\u00ed \u00fa\u010det. Ale po\u0159\u00e1d nad t\u00edm mus\u00ed b\u00fdt \u010dlov\u011bk, kter\u00fd to kontroluje a \u0159\u00edd\u00ed.“ Podobn\u00fdm t\u00e9mat\u016fm se ostatn\u011b v\u011bnuje i 1AI.cz<\/a>, kde najdete dal\u0161\u00ed inspiraci pro praktick\u00e9 vyu\u017eit\u00ed um\u011bl\u00e9 inteligence.<\/p>\n

Stav\u00edte st\u0159echu bez z\u00e1klad\u016f? V\u00edtejte v realit\u011b \u010desk\u00fdch firem<\/h2>\n

Wiesner vid\u00ed st\u00e1le stejn\u00fd probl\u00e9m: firmy cht\u011bj\u00ed AI, ale nemaj\u00ed na to p\u0159ipravenou infrastrukturu. „Probl\u00e9m je, \u017ee firmy dnes nemaj\u00ed data na jednom m\u00edst\u011b. Maj\u00ed je v Excelech, na pap\u00edrech, n\u011bkde v\u016fbec \u017e\u00e1dn\u00e1 digitalizace. A cht\u011bj\u00ed vyu\u017e\u00edvat AI. To je jako stav\u011bt st\u0159echu bez z\u00e1kladov\u00e9 desky,“ \u0159\u00edk\u00e1 kriticky.<\/p>\n

Jeho firma proto raz\u00ed koncept „future-proof“ \u0159e\u0161en\u00ed. „V\u0161echny projekty, kter\u00e9 d\u011bl\u00e1me, jsou p\u0159ipraven\u00e9 na budoucnost. I kdy\u017e klient AI hned neimplementuje, \u0159e\u0161en\u00ed je navr\u017een\u00e9 tak, aby se dalo snadno roz\u0161\u00ed\u0159it. Ale z\u00e1klad mus\u00ed b\u00fdt: kvalitn\u00ed, centralizovan\u00e1 data.“<\/p>\n

Budoucnost pr\u00e1ce: Delegovat, ne d\u011blat<\/h2>\n

„Lidi nebudou d\u011blat standardn\u00ed pr\u00e1ci. Budou zad\u00e1vat pokyny, rozkazovat, delegovat,“ p\u0159edpov\u00edd\u00e1 Wiesner. Zn\u00ed to futuristicky? Mo\u017en\u00e1. Ale je to realita, kterou u\u017e dnes vid\u00edme.<\/p>\n

Podle n\u011bj se role zam\u011bstnanc\u016f zm\u011bn\u00ed na „mistry AI syst\u00e9m\u016f“ \u2013 lidi, kte\u0159\u00ed budou \u0159\u00eddit agenty, sc\u00e9n\u00e1\u0159e, workflow. „Budete muset um\u011bt dob\u0159e definovat, co chcete. AI v\u00e1s poslechne na slovo, pracuje 24\/7, nechce dovolenou. Ale mus\u00edte v\u011bd\u011bt, jak to zadat.“<\/p>\n

A co juniorn\u00ed pozice? „Nezmiz\u00ed,“ uji\u0161\u0165uje Wiesner. „Ale zm\u011bn\u00ed se dynamika. Skv\u011bl\u00fd junior program\u00e1tor bude m\u00edt po\u0159\u00e1d pr\u00e1ci a mnohem rychleji se dostane do seniorn\u00ed pozice. Pr\u016fm\u011brn\u00fd junior? Ten bude m\u00edt probl\u00e9m. Je to jako ve sportu: M\u016f\u017eete hr\u00e1t fotbal v okresn\u00edm p\u0159eboru, ale nevyd\u011bl\u00e1te na tom. Vyd\u011bl\u00e1vaj\u00ed prof\u00edci. A ti nejlep\u0161\u00ed vyd\u011bl\u00e1vaj\u00ed je\u0161t\u011b v\u00edc. Tak to bude ve v\u0161ech profes\u00edch.“<\/p>\n

Co studovat? Jazyky, matiku a um\u011bn\u00ed u\u010dit se<\/h2>\n

Kdy\u017e se Wiesner zam\u00fd\u0161l\u00ed nad vzd\u011bl\u00e1v\u00e1n\u00edm d\u011bt\u00ed, jeho odpov\u011b\u010f je p\u0159ekvapiv\u011b tradi\u010dn\u00ed: jazyky a matematika.<\/p>\n

„V\u011b\u0159\u00edm, \u017ee i moje m\u00e1ma bude moci cestovat kamkoliv, proto\u017ee nebude pot\u0159eba um\u011bt jazyk p\u0159edem \u2013 budou tu p\u0159eklada\u010de. Ale kdy\u017e chcete vytvo\u0159it d\u016fv\u011bru, konverzovat s \u010dlov\u011bkem, pot\u0159ebujete mluvit jeho jazykem. To AI nenahrad\u00ed.“<\/p>\n

A matematika? „V\u017edycky byla a bude spr\u00e1vn\u00e1 volba.“ Ale nejd\u016fle\u017eit\u011bj\u0161\u00ed skill? „Nau\u010dit se u\u010dit se.“ Kontinu\u00e1ln\u00ed vzd\u011bl\u00e1v\u00e1n\u00ed nen\u00ed fr\u00e1ze \u2013 je to nutnost. „Budoucnost bude kr\u00e1sn\u00e1 v tom, \u017ee AI uvoln\u00ed lidem ruce od manu\u00e1ln\u00ed pr\u00e1ce. Ale tlak na vzd\u011bl\u00e1v\u00e1n\u00ed bude je\u0161t\u011b v\u011bt\u0161\u00ed. Nejlep\u0161\u00ed n\u00e1pady vzniknou, kdy\u017e budete zn\u00e1t v\u00edc obor\u016f a dok\u00e1\u017eete je propojit. V\u00e1\u0161 mozek je po\u0159\u00e1d inteligentn\u011bj\u0161\u00ed ne\u017e statistick\u00fd model.“<\/p>\n

Kter\u00e9 profese p\u0159e\u017eij\u00ed? Ty lidsk\u00e9<\/h2>\n

Wiesner je p\u0159esv\u011bd\u010den\u00fd, \u017ee profese zalo\u017een\u00e9 na lidsk\u00e9 interakci z\u016fstanou: „P\u00e9\u010de o druh\u00e9 \u2013 pe\u010dovatelstv\u00ed, psychologie, v\u0161e, co je zalo\u017een\u00e9 na vztahu mezi lidmi. A taky z\u00e1bava. M\u016f\u017eete si d\u00e1t VR z\u00e1\u017eitek, ale to nen\u00ed ono. Chcete si sjet horskou dr\u00e1hu, sko\u010dit bungee jumping. To, co vytv\u00e1\u0159\u00ed skute\u010dn\u00e9 z\u00e1\u017eitky, AI nenahrad\u00ed.“<\/p>\n

AGI? Sp\u00ed\u0161 dotcom bublina 2.0<\/h2>\n

A co um\u011bl\u00e1 obecn\u00e1 inteligence (AGI) \u2013 ten svat\u00fd gr\u00e1l, kdy AI bude myslet sama za sebe? Wiesner je skeptick\u00fd.<\/p>\n

„Moc tomu nev\u011b\u0159\u00edm. Um\u011bl\u00e1 inteligence je sofistikovan\u00fd statistick\u00fd model. Nen\u00ed to n\u011bco, co samo mysl\u00ed. Superinteligence, kter\u00e1 bude m\u00edt vlastn\u00ed v\u011bdom\u00ed? To si mysl\u00edm, \u017ee je hype.“<\/p>\n

Srovn\u00e1n\u00ed s internetov\u00fdm boomem je na m\u00edst\u011b: „Dotcom bublina taky slibovala, \u017ee internet zm\u011bn\u00ed v\u0161echno. A zm\u011bnil \u2013 ale ne tak, jak se \u010dekalo. S AI bude podobn\u00e9. Bude s n\u00e1mi, bude d\u016fle\u017eit\u00e1, ale dojde k vyst\u0159\u00edzliv\u011bn\u00ed.“<\/p>\n

M\u00edsto strachu ze Skynetu Wiesner nab\u00edz\u00ed realisti\u010dt\u011bj\u0161\u00ed pohled: „AI je jako \u017eiv\u00fd organismus \u2013 v uvozovk\u00e1ch. Neust\u00e1le se vyv\u00edj\u00ed, jak s n\u00edm pracujete. Nen\u00ed to software, kter\u00fd nainstalujete a bude po\u0159\u00e1d stejn\u00fd. Je to dynamick\u00fd n\u00e1stroj.“ Pro ty, kte\u0159\u00ed cht\u011bj\u00ed dr\u017eet krok s v\u00fdvojem, je 1AI.cz<\/a> u\u017eite\u010dn\u00fdm zdrojem informac\u00ed.<\/p>\n

99 % lid\u00ed chce AI \u2013 a to je probl\u00e9m i p\u0159\u00edle\u017eitost<\/h2>\n

Kdy\u017e se Digifest ptal \u00fa\u010dastn\u00edk\u016f na registraci, jak\u00e1 t\u00e9mata je zaj\u00edmaj\u00ed, v\u00fdsledek byl jednozna\u010dn\u00fd: 99 % za\u0161krtlo AI. To ukazuje obrovsk\u00fd hlad po praktick\u00fdch znalostech, ale tak\u00e9 potvrzuje, \u017ee firmy si st\u00e1le hledaj\u00ed cestu v d\u017eungli mo\u017enost\u00ed, kter\u00e9 um\u011bl\u00e1 inteligence nab\u00edz\u00ed. Ot\u00e1zka u\u017e nen\u00ed, zda AI pou\u017e\u00edvat, ale jak ji implementovat spr\u00e1vn\u011b \u2013 s pevn\u00fdmi z\u00e1klady a realistick\u00fdmi o\u010dek\u00e1v\u00e1n\u00edmi.<\/p>\n","protected":false},"excerpt":{"rendered":"

T\u00e9m\u011b\u0159 7 500 prodan\u00fdch vstupenek \u2013 \u010d\u00edslo, kter\u00e9 organiz\u00e1to\u0159i 4. ro\u010dn\u00edku Digifestu 2025 ne\u010dekali ani v nejoptimisti\u010dt\u011bj\u0161\u00edch sc\u00e9n\u00e1\u0159\u00edch. „Kdy\u017e jsme v roce 2022 d\u011blali prvn\u00ed ro\u010dn\u00edk, m\u011bli jsme 2 000 lid\u00ed a u\u017e to bylo nad o\u010dek\u00e1v\u00e1n\u00ed,“ vzpom\u00edn\u00e1 Tom\u00e1\u0161 Wiesner, CEO D\u00e1v\u00e1me a jeden z hlavn\u00edch organiz\u00e1tor\u016f akce zam\u011b\u0159en\u00e9 na digitalizaci a AI pro b\u011b\u017en\u00e9<\/p>\n","protected":false},"author":1,"featured_media":7677,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[675],"tags":[846,847,845,694,832],"class_list":{"0":"post-7678","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ai-nastroje","8":"tag-automatizace","9":"tag-budoucnost-prace","10":"tag-digifest","11":"tag-digitalizace","12":"tag-vzdelavani"},"yoast_head":"\nDigifest 2025 l\u00e1me rekordy: 7 500 n\u00e1v\u0161t\u011bvn\u00edk\u016f hled\u00e1 cestu v d\u017eungli um\u011bl\u00e9 inteligence – 1ai.cz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/1ai.cz\/ainovinky\/digifest-2025-lame-rekordy-7-500-navstevniku-hleda-cestu-v-dzungli-umele-inteligence\/\" \/>\n<meta property=\"og:locale\" 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